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12 Profit Increasing Tips For Ezine Publishers
1. Provide your subscribers with special offers, discounts or sales that only they are privy to. This could include subscriber only bonuses for purchasing your product, a two for one sale, or you could sell your product at a lower price for a limited time to boost your sales.2. Include a publisher's note or welcome message before you get into your ezine's content. This will help you to add your personality to your as well as help you to build up your subscriber's trust in you and your business.

Your publisher's note is also a great place to be self promotional by telling your subscribers of any special offers or subscriber only discounts you have running. 3. Use bonuses to get more subscriptions to your publication such as ebooks you've written, ebooks you have the resell rights to, a marketing course, or anything else that your visitors would find to be valuable.4. Promote your on every page of your site with a subscription box that advertises your ezine. Ask for your subscriber's first name on your subscription box so that you can personalize your with your subscriber's name.

5. Swap ads with other publishers. This will give you an effective way to increase your circulation by promoting your in publications that target the same audience as your does.Swap ads for at least three issues in a row and track your ad swaps so that you will be able to tell which ezines and which ads get the best response.6. Purchase classified ads and sponsor ads in other ezines. As with your ad swaps track your ads so that you can identify which ezines are best to advertise in and which ads are the most effective in increasing your subscriptions.7.

Submit your publication to directories and announcement lists. This will get your publication noticed by people interested in subscribing to ezines like yours. In addition most announcement lists will allow you to submit your on a weekly or monthly basis which will give you ongoing promotion of your ezine.Some directories and announcement lists to help you get started are:http://groups.yahoo.com/group/sitesandzines/http://groups.yahoo.com/group/List_Of_Lists/http://groups.yahoo.com/group/AAnnounce/http://groups.yahoo.com/group/for_all_ezine_publishers/http://ezine-marketing.com/home.shtmlhttp://www.ezinelocater.com/http://www.ezinesearch.com/search-it/ezine/http://www.cumuli.com/http://www.ezine-universe.com/http://www.webscoutlists.com/http://www.freezineweb.com/http://ezinesplus.com/links/http://www.bestezines.com/http://www.netterweb.com/http://ezine-marketing.com/home.shtml8.

Are You Willing to Pay to Deliver Your Ezine to AOL?
AOL is suggesting that you will have to pay-to-deliver. Come discuss this topic at the Ezine Publishing Cafe.
why opt-out is not a good way to build a list
Check out what happened to Lisa and a colleague when the colleague sent an unsolicited bulk mailing.....
Ezine Publishing Teleconference
Hello fine publishers- I'll be leading a teleconference for new and "newish" ezine publishers via The New Coach Connection on 11/16. Everyone is welcome. There are no fees to attend (normal long distance charges will be billed to your phone.) More information can be found at http://www.newcoachconnection.com/events/nccevents11micklin.html Hope to see you there, lisa ~~~~~~~~~
Ezine Formatting and links
If you are sure that you want your subs to click-through a link to read your ezine on site.... What format is best to publish the on-site version?
Unusual ways to entice subs to read your ezine
Check out this unusual method I came across to entice subscribers to read a publisher's ezine.
Constant Contact and Click Trhough Rates
Member Bob Prentice is using Constant Contact and wants some help increasing his CTRs.
Marketing Sherpa's Annual Survey
Marketing Sherpa is conducting their annual survey on email marketing. Participation is anonymous. More information can be found at the Ezine Publishing Cafe at http://ezinepublishingcafe-network.ryze.com/
Ezine Cafe Available via RSS
The Ezine Publishing Cafe is Now Available Via RSS
What You Wished You Had Known.....
What do you wish you had known about ezine publishing when you first started?

Write your own articles that you publish in your ezine. Writing articles will increase your credibility with your subscribers and lead to more sales of your products.Try writing "how to articles" that show your readers step by step how to do something or provide your readers with a list of valuable tips.

After your articles place an advertisement that promotes your business, service or special offer. 9. Go through the articles you've run in your and pick those that you feel best showcase your expertise. Add a benefit rich resource box to your articles that entices your readers to subscribe to your publication and then submit your articles to article directories, article announcement lists, and to other publishers.Some announcement lists and directories you can submit your articles to are:http://groups.yahoo.com/group/aabusinesshttp://groups.yahoo.com/group/article_announce/http://groups.yahoo.com/group/ArticlePublisher/http://groups.yahoo.com/group/Free-Reprint-Articles/http://groups.yahoo.com/group/Free_eContent/http://groups.yahoo.com/group/freezinecontent/http://groups.yahoo.com/group/netwrite-publish-announce/http://groups.yahoo.com/group/publisher_network/http://groups.yahoo.com/group/QC_Reprint_Articles/http://groups.yahoo.com/group/ReprintArticles-Paradise/http://groups.yahoo.com/group/reprintedarticles/http://www.webmomz.com/users/login.shtmlhttp://www.netterweb.com/articles/articlesubmit.htmhttp://www.marketing-seek.com/articles/index.shtmlhttp://www.ContentDesk.com/http://connectionteam.com/http://www.ebooksnbytes.com/articles/recent.shtmlhttp://webmarketingspecialists.com/articlesubmit.htmlhttp://www.ezinearticles.com/http://www.certificate.net/wwio/ideas.shtmlhttp://www.allnetarticles.com/10. Use testimonials for your products in your to increase your subscriber's trust in your product and to increase your sales.Also increase the number of visitors that subscribe to your by including testimonials for your on your site from your happy subscribers.11.

Use your signature file to promote your ezine. Keep your sig file to 5-8 lines that stress the benefits of subscribing to your and use your sig file in all your outgoing email. This will give you an easy no cost way to promote your and rake in new subscribers.12. Recommend the products of affiliate programs you've joined to your subscribers. This will help you to increase your profit while helping you to meet your subscribers needs.

Only endorse products you have used and would whole heartedly recommend to your subscriber base..


 
 
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