Internet Marketing Idea: Publish An Ezine
Chances are if you surf the net much you have noticed that almost every website offers a free newsletter or in some form or other. Wonder why someone would go to so much trouble to publish a newsletter and offer it for free? The answer is because it is a brilliant Internet marketing idea. True, it does take some work to publish a quality ezine, however the benefits you can reap in sales for your main product or service is worth the time and effort. What makes writing and publishing an such a good Internet marketing idea is that it allows you to have direct contact with your customers and readers on a continuing basis. Even if they forget to visit your site again (and let's face it; with all of the work and family demands placed on all of us, no matter how good your site is, this is a possibility) if they are subscribed to your you have a golden opportunity to remind them why your site is fantastic.

Secondly, when done tastefully, it gives you a chance to earn a little extra through advertising. Finally, there are relatively few other ways you can build a relationship with your site's visitors. And as all good salespeople know, building a good rapport with your customer is key to making the sale. There are a few golden rules you should understand before hurrying to write your first edition, however. While you may be able to convince a visitor to sign up for an when they visit your site, your job as a publisher doesn't stop there.

To get them to actually open it every time it lands their inbox and not hit the delete

January 2008 Issue - Is Someone Walking Away With Your Financial Data?
Article about taking control of financial data when using consultants.
November 2006 Issue - Interview with Kelli & David Fox of ZDK Interactive, Inc.
Interview with Kelli & David Fox of ZDK Interactive, Inc. Start-up Valuation - Art or Science? The Cash Plug - A Dicey Shortcut by Anthony Nassar
May 2006 Issue - Interview with Anne Senti-Willis - A 409A Primer
Interview with Anne Senti-Willis - A 409A Primer; New Hire Checklist by Josiane Kristensen and Anthony Nassar
March 2006 Issue - Interview with Tod Francis - Investing in a New Generation of Internet Companies
Interview with Tod Francis of Shasta Ventures on Investing in a New Generation of Internet Companies; Bay Area Real Estate Update by Garrett Krueger.
February 2006 Issue - Interview with Jane Leu ? A Social Entrepreneur Takes on the World
Interview with Jane Leu of Upwardly Global: A Social Entrepreneur Takes on the World; Framing your Brand by Reid M. Neubert; Anthony's Blog Picks.
January 2006 Issue - Review of a Powerful Planning Tool and VC Predictions for 2006
Review of Alight Planning - a Remarkable Planning Software; Hot VC Investments in 2006; Anthony's Blog Picks.
November 2005 Issue - Smart Selling Techniques for Start-ups
Interview with Gary Testa on Smart Selling Techniques for Start-ups; Adding a Business Perspective to Your Value Proposition by Darrin Fleming.
October 2005 Issue - How Safe is Your Online Experience?
Interview with Deb Radcliff on Computer Security; The Leading Provider Syndrome by Reid M. Neubert.
September 2005 Issue - Determining the Value of Your Business: Art or Science?
Interview with Chris Mercer on Business Valuations; Perils and Pitfalls in Business Plan Preparation by Susanne Lee Houfek.
July 2005 Issue - Interview with Brad Feld, a VC, Entrepreneur and Blogger
Perspective from Brad Feld, a VC, Entrepreneur and Blogger; Review of ListGarden, a Nice Tool to Create and Maintain RSS Feeds.
June 2005 Issue - Is Blogging for You?
Interview with Bill Flitter, Chief Marketing Officer of Pheedo, Inc. on marketing with Blogs; Article titled "Using Competition as a Stimulus to Product Development" by John Levy.
RSS feed started
An RSS feed was added to the Resource page of Venture Momentum, Inc.'s website to provide summaries of new eZine issues and links to their content pages.

key, you need to develop a plan. At a minimum, keep these tips in mind in order for an Internet marketing idea to be successful:Take the time to include informative, interesting and entertaining content for your ezine. Give the reader a reason to want to read your newsletter and better yet, recommend it to others!Reassure your readers. Always, always include a privacy statement and give them an opportunity to unsubscribe. Hopefully, if you provide relevant, original information you'll never have to worry about this; but doing so shows you care about your reader and that you produce quality material.

Once you decide to publish an ezine, be consistent about it. If you tell your readers it's a weekly publication, make sure it comes out weekly no matter what. Failing to abide by this rule tells your reader you're unreliable and untrustworthy. Finally, remember that although writing and publishing an is a fantastic Internet marketing idea, it is also a chance for you to have some fun and really expand your skills. Be creative and have fun!.