Ezine Publishers: Increase Your Profits With Rss By Ken Hill As an publisher a major obstacle you face is gettingyour issues to your readers. In fact, because of the spam filters, many publisherslose sales, commissions, and advertising revenue because their ezines don't make it to their subscribers' in boxes. How can you take back this lost profit? A solution to this all too common problem is to add RSS (or really simple syndication) to your publishing mix. With RSS, the email filters won't come into play, because your RSS readers won't be receiving your by email. Instead they'll get all your new issues delivered to their feed readers, or they'll be able to get them easily through their web based RSS feed service. Because your is delivered in this way, you'll be able to achieve a 100% delivery rate to them, and you'll be able to increase your sales and also your commissions when you promote your affiliate programs to your readers. How can
Conversion Rate concepts If you are doing online marketing, then you are constantly searching for a way to make more sales. There are basically two ways to do this. The first one is to increase your reach, target audience, subscribers base, etc. The second way is to increase your conversion rate. Actually, you should try to do both, but getting a high conversion rate is a very important goal and comes first. It's not very easy to do, that's for sure, but there are five simple concepts you should learn about the conversion rate. E-mail list segmentation So you have a mailing list with thousands of e-mail addresses. You send out messages and sales trickle in. You are happy. Hey, you could probably double, even triple sales with the same e-mail list, only if you did list segmentation. What the heck is list segmentation? Very simple Dissecting a successful direct marketing e-mail E-mail is the perfect media for direct marketing. Compared to regular mail, it is about hundred times cheaper. Yet, few companies manage to run a truly successful direct marketing campaign, according to Paul Soltoff. Paul has been in business of direct marketing for the past 20 years. Now he is a chief executive officer of SendTec, Inc., the parent company of DirectNet Advertising (DNA) and iFactz What are keywords good for? What do keywords have to do with e-mail marketing? Actually, a lot Words you should and should not use in e-mail advertising campaigns Words you should and should not use in e-mail advertising campaigns
you begin publishing your by RSS? Just like email autoresponders make it easy for you to publish your by email, RSS autoresponders make it just as easy to publish your by RSS. Your visitors can simply join your by filling out a form on your web site. Then, after they've subscribed, you'll be able to broadcast your issues by RSS on the schedule you want for your ezine. And you'll be able to capture more sales by taking advantage of this powerful way to deliver your to your subscribers.
About the Author
Ken runs the Net Pro Marketer where you'll find informative articles on business, marketing, and publishing. Browse through the articles or submit your own at: http://www.netpromarketer.com To get started publishingyour by RSS visit: http://netpromarketer.com/rss.html
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